Guest Post Strategy That Actually Moves Local SEO Rankings
Welcome to the Rankd Blog where we break down what’s actually working in digital marketing right now.
In today’s post, we’re diving into one of the most important tactics in Local SEO: guest posting for backlinks.
Watch the Full Breakdown
In this video, Ryan from Rankd shares exactly how we approach guest posting to build real authority for local businesses. You’ll see:
- How we prospect for local sites that accept guest posts
- Our email strategy to pitch to potential blog websites & news stations
- How to write content that drives both links and local relevance
- An example of one we’ve done in the past.
This isn’t some high-level theory, it’s the exact workflow we use for clients right now in 2025.
Why Guest Posts Still Matter in Local SEO
Local link building is hard. Most directories are saturated, and spammy tactics get you nowhere. Guest posting is one of the few scalable, white-hat ways to:
- Get relevant backlinks that actually boost rankings
- Build relationships with local publishers and blogs
- Drive referral traffic from people in your target area
Done right, it beats low quality citations and spammy link farms every time.
Want More?
Here’s what you can expect from future Rankd content:
- Step-by-step SEO guides that get straight to the point
- Real case studies with screenshots, not just vague “success stories”
- Updates on tools & tactics we’re testing in the wild
Stay Connected
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- Work with us if you’re serious about growing your local presence
Thanks for stopping by.
Guest posting isn’t dead—you just have to know how to do it right.
Let’s build authority, drive leads, and grow local.
—
The Rankd Team